Projects > MSR Support System

Simplesoft - Web Based Sales Force Automation software
(For Pharmaceutical Companies)

MSR Support System is a simple but highly effective software solution designed to suit the unique requirements of a Pharmaceuticals company with respect to managing its field force of Medical Representatives. The system enables the Head Office to capture complete details of the daily work done by MR through a simple user interface. The daily data entered in specified format for each MR, on the basis of Daily Call Report (DCR) sent by him. Analytical reports are then generated for the purpose of monitoring and control. The system is also enabled to allow MRs to submit their DCR by visiting a password protected Internet site. This saves the effort and costs involved in entering the data from the paper forms at the Head Office.

Overview

Enabled for both Online and Offline usage Replicates paper reporting formats on the web to increase user acceptance Allows mapping of doctors with products for focused marketing Comprehensive information about doctors and products available on the web for increased MR productivity

Features

Password Protected Web Application Enabled for Offline Data Entry and Retrieval Three Tier Bifurcation of Geographical Coverage Contact and Service details of Medical Representatives Mapping of MR to Geographical Units Comprehensive Database of Doctors for Contact and Relationship Management Details of Channel Partners, like Stockiest and Retailers Unique Mapping of Doctors and Channel Partners to MR Two Tier Product Cataloguing Issue of samples/gifts to MR Online submission of Daily Call Reports with details of doctors met, products discussed, sample/gifts issued, stockiest/retailer met, orders booked and payment collected Online Submission and approval of monthly Tour Program Expenses incurred by MR Analyses of Doctor Calls and Product Promotion Analyses of Order Bookings Doctor Relationship Management Analyses of MR effort with respect to orders and deviation

Key Benefits

Obviates the need to first collect the data in paper form and then process it Considerable saving of time and effort in data processing Savings in postage costs for sending DCR to Head Office Efficient monitoring and control of field activities through analysis of latest data Effective and timely management of doctor relations Targeted marketing through systematic identification of doctors with products